It should surprise exactly no one in New Brunswick that political parties do their level best to differentiate themselves from their opponents by any means necessary. After all, this province, New Brunswick, has been staging periodic vote-fests longer than almost any other jurisdiction in Canada.
Rarely, however, have the substantive policy differences among the three, leading federal camps – Conservative, Liberal and New Democrat – been as vanishingly small as they are today. And this presents New Brunswickers – owners of one of the nation’s least robust regional economies, and one of the most burdened by debt and deficit – with a special chore: Choosing who among these federal courtesans is most likely to doff his cap to the ancient regime of this country; the East Coast.
Shall we all just hold our breath?
New Brunswick’s social and economic challenges are both specific and articulated: High unemployment; low commercial productivity; high rates of illiteracy and innumeracy; low interest in anything remotely resembling renewable energy technology; high levels of disaffection with public institutions; low tolerance for civil-service cutbacks; high disdain for politicians, in general; low sympathy for elected representatives who purport to get things done by upending the status quo.
Under the circumstances, then, why would any party that seriously seeks power vary in form or substance from any other – except, of course, in what they tell the great unwashed at election time?
What they tell us now could fill a thimble for relevance and actual change.
Here come the Tories, barking at New Brunswickers that their jobs-ready, economic action plan has, over the past eight years, saved this province from perdition. Their implied motto is simply this: It could have been worse.
Here come the Grits, insisting that New Brunswickers will be much better off than they have been if only they will giddily throw themselves into the red tide that will surely swamp the Maritimes. Their message is: It can be better, though exactly how. . .well, we’ll get back to you on that.
Finally, comes the third rail (which, incidentally, looks an awful lot like the first and second), the NDippers. They want us to believe that New Brunswick and the rest of the Maritimes are overdue for a massive transformation. Let us, then, agree to abolish the Senate and see how well that works out for us.
Oddly enough, that was an essentially Conservative idea not so very long ago, and even a Liberal one for an Ottawa minute when Justin Trudeau kicked out every Grit senator from his sitting caucus, again, not so very long ago.
As for New Brunswick’s particular social and economic woes, no federal party has yet made a convincing case that this province’s hard and trenchant issues matter more to them than found money on a summertime beach along the Bay of Fundy (which, like substance in political rhetoric, is also rare these days).
What actually distinguishes each federal contender from the other is a media play; crafted and acted before cameras, packaged for YouTube, and meant to be taken with a large barrel of salt.
Jobs are good, so say we all. Unemployment is bad, so say we all. Innovation and productivity must be the urgent concern, so say we all.
Victims? We feel their pain.
Health care? Of course, it’s necessary.
Literacy, numeracy, trust in public institutions? Yup, we have our work cut out for us on that, too.
Still, choose me. I wear the red sweater, or the blue one, or the orange one. The difference is immense.
Even if it’s all the same to you.